Card Nerd

“Single Origin’s repu­ta­tion for mak­ing great cof­fee pre­cedes them. Amongst it’s founders there has always been a con­scious effort to keep the brand low key, avoid­ing tra­di­tional mar­ket­ing or any notion of com­mer­cial­ism. The brands suc­cess has come from word of mouth and a sheer pas­sion for mak­ing great cof­fee. In a cat­egory rife with style over sub­stance, Single Ori­gin is a beacon of integrity.

“Single Ori­gin approached Maud to cap­ture the essence of their brand, and help the busi­ness expand its suc­cess across Sydney and into new mar­kets. No longer could the busi­ness afford to rely solely on the power of word of mouth, or afford the absence of a con­sist­ent and iden­ti­fi­able brand.

“Our design embraces the spon­taneity and per­sonal expres­sion that is core to the brand’s appeal and cel­eb­rates the rela­tion­ship between ‘art’ and ‘sci­ence’ in cof­fee making.”

Designed by Maud