“In Vancouver, DARE is a merger of a traditional agency and digital shop, so we wanted business cards that also combine old with new.
We created an online tool where employees could upload a picture of themselves, and enter their email, phone numbers and other contact info. An ASCII image of the employee was automatically created using only characters from their own contact information.
We then printed their personalized card designs on a letterpress printer, to further emphasis the idea of traditional processes meeting digital techniques.”
Designed by DARE Vancouver