“Gladly is a tech start-up building a community for HOA members that is quick, easy and engaging. The name evokes what a neighbor might say when asked for help and we felt the logo should do the same. The identity is modern, cool and friendly that attracts professional managers as well as people in the neighborhood. A customized logotype with smiley G character creates a vibe that’s happy, yet serious. The set of colorful square business cards and fun twist on a popular saying for the tagline helps complete the picture.”
Designed by Trüf