“Janessa Leone’s hat designs evoke the feel of a bygone era and have fast become a staple for today’s sartorially sound. We re-branded the label to convey the line’s modern, menswear-inspired tailoring and the feminine beauty that has become synonymous with Janessa’s pieces. In conjunction, we developed a stationery and packaging system to elevate the brand and align with its better-with-age manifesto.”
Designed by Jessica Comingore