“An international clothing manufacturer based in Montreal, Mark Edwards Apparel appointed Paprika for the creation of a distinct and distinguished visual identity.
“As clothes often express our personality, we centered our design around the monogram “ME”, which corresponds to the company’s initials. We created a font whose thin strokes were erased so as to put the serif at the forefront. We also selected a simple black, navy blue, and blue palette to convey the brand’s prestige.”
Designed by Paprika