“Creation of an icon, logo and identity for a beauty e-commerce dedicated to women.
On this online environment, there comes a place for women who want to get closer to the mirror and to feel comfortable with it.
Recognition and acceptance are attributes women look for, and in order to reach them, they rely on brands and do their best to reach social status through symbols – this is the reason why we are committed to create a strong recognizable icon among so many others, not to mention the femininity and the clear appeal transmitted by the environment.
The name ‘My Mirror’ ratifies the proposal and it is easily memorable. With a unique, playful and feminine font, its features were inspired by the neo classic fronts of a modernist Paris. Soiree is the appropriate font for compact names or titles that require elegance.”
Designed by Hyperlocaldesign