“Miner & Miner required an identity that would clearly launch the management consultancy as a merger of the principals’ two existing practices. To that end, Matter’s design solution makes the statement that two heads are better than one. A bold numeral “II” stands in place of the “i” in the “Miner” wordmark and is register-embossed on the business cards. Business cards for both principals are housed together in a sleeve foil stamped with the “II” icon. Clients of Miner & Miner now understand unequivocally that they are benefiting from the expertise of two consultants.”
Designed by Matter Strategic Design