“I was honored to be put in charge of the brand identity of an excellent photographer from Massachusetts, Monica Justesen. She really liked my style and wanted that to be hinted at in her branding. While trying not to knock her into a niche of nature photography, if you will, I did want to convey her passion for the outdoors. This went through many revisions and there was a lot learned. Monica was very happy with this logo, detailing her business as a personable, fun, inspired photography studio. A full color, black, and white logo were finalized along with a custom text and everything in between was created for this. You can see in the attached images there was branding done for her Facebook, twitter, and business cards as well. The cards were offset print in full color beauty. ”
Designed by Kirk Wallace