“Pro Dono is a non-profit organisation founded in 2011, established to organise one-to-one/meeting-of-mind experiences with public figures in the aid of charity. We were approached to create a brand experience that displayed confidence, security and a sense of establishment. From this came a two-piece identity, a structured word-marque and a clean, crest-like symbol to reinforce the idea of trust and foundation. Accompanying the initial logo marque was an array of printed material and literature as well as an online presence.”
Designed by Clusta