“The Commonwealth Hotel is an Australian pub located in South East Queensland’s Roma. The managers of the pub were looking to refresh their existing brand to give it a unique offering and charm within the market place.
“As there are several pubs in Roma that offer a similar experience, I focused on the fact that the building itself and the pub’s positioning were a unique offering. The logo showcases the building’s look-out tower which has been a point of interest from tourists and locals and also the road that the pub sits on — which stretches through the town and onto the Warrego Highway.”
Designed by Marcus Hollands