“Fed up with the daily grind, Dusty took the leap to make her long-time dream a reality. Her vision of a community-centric, approachable yoga studio comes to life at Treehouse Yoga—located near Herron High School on the Old Northside Indianapolis, it’s a space for the new and seasoned alike to come together and connect and practice with a variety of experienced yoga instructors.
“We worked with Dusty to develop a logo system that represents her vision, exploring ideas of approachability, community, growth and nostalgia. From there, we applied her new identity to posters, rack cards, promotional bookmarks, a gorgeous website, and large-scale signage at the studio itself.”
Designed by CODO Design