“Founded in 1920, The Art Directors Club wanted a new, recognizable logo that would bring them back to their roots. Not only did it need a logo, it also needed a brand toolbox that would allow freedom while playing with the brand. We developed a simple symbol that places the ADC acronym in a circle. To keep ADC’s heritage, we brought back visual cues from the original logo and adapted them to the new branding.”
Designed by Sid Lee