“The visual identity for schmidt hammer lassen architects is not just a logo. It acts as a catalyst for a number of significant values about the projects the company is working on. The visual identity is a tool, a method of helping the architects and their clients to keep sight of the fundamental idea from project start to finish.
schmidt hammer lassen architects is one of Denmark’s most successful architectural businesses with clients all over the world. In their view architecture is the element around which everything else revolves, yet by the same token they are more than just an architectural practice. The company is in the process of changing from merely being a traditional architectural practice to being an architectural service company. This growth and diversity is also expressed in the new visual identity. It is a flexible system which paves the way for continual expansion in new business areas such as design and innovation.”
Designed by e-Types